Dwindling sharks = no oxygen, the quote that will not go away |
Completely devoid of any facts, empirical data, or even common sense, it has since snowballed into shark conservations most enduring media quote.
Much to the chagrin of serious shark conservation folks who would rather it go away - forever.
We're talking about the great non debate of Sharks and Oxygen, you know the one:
"If we lose the worlds sharks, we will run out of oxygen!"
The phrase was first uttered in it's most simplistic form back in 2008 during the promotion of the film Sharkwater (go to timeline 3.13). It has since taken on a life of it's own among those who trade in rumor, hysteria, and Facebook tribal gatherings where facts, common sense, and the twisted logic of gasbagging conservation statements are rarely considered.
But consider them we must, because the playing field for shark conservation has changed dramatically since the early days of 2008 and now we have an actual movement on hand, one that is being eyed at by big fishing interests and politicians.
It's a conservation nexus where words matter and facts even more so.
I would like to propose that we do away with or retire this poor excuse for a media quote:
"If we lose the worlds sharks, we will run out of oxygen!"
Perhaps to be replaced with something a bit more tidy?
Sadly, the gulf between those who are relevant in the shark conservation movement, those who get things done vs the loony fringe who cling to outdated media quotes seemingly designed and crafted by the Paul Watson School of Media WTF!? is growing on a daily basis.
Adopting a straight and universal media narrative for sharks is not only important, it is imperative, if the movement is to stay relevant and frisky into 2013 and beyond.
Brother, you got a good shark quote?