|Congratulations Claudia Lee!|
As one of the many grassroots shark conservation groups that sprang up in late 2009 Shark Truth lead the way as an Asian community initiative to stop the slaughter of sharks used for shark fin soup.
Their leadership, branding, messaging and overall community impact has been nothing short of amazing to watch.
If conservation effectiveness had a face it would be Shark Truth and we along with the rest of the conservation community thrilled to hear they have been nominated for a prestigious GLOBE Foundation award.
Take some time to reintroduce yourself with Shark Truth because this is about as good as it gets.
Full story here.