Whoever the marketing person is at Blue Planet Aquarium in Ellesmere Port, Cheshire we suggest someone give them a huge raise.
Double goes for the very cool shark diving website they built.
Yes, it is THAT time of year again when enterprising boys and girls from around the planet capitalize on the "Fat Man in the Red Suit" (not Paul Watson) to sell everything from SUV's to days at the local aquarium.
The shark diving industry approves of this recent effort.
You just have to look at the face of the little girl in the tube to see the next generation of shark divers in action. Kudos!