Friday, July 23, 2010

Shark Media Done Right USA Today

Nice to see USA Today running a well balanced commercial shark tourism piece this week. The ongoing development of Isla Mujeres into a world class whale shark destination (one might suggest THE destination) has been a quiet triumph for the entire industry.

As we have long said whale sharks, Rhincodon typus, represent instant tourism wherever they are found in concentrations that allow divers a 90% chance of encounters.

This mornings news from Mexico affirms the best of what the industry has to offer.

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