Saturday, February 2, 2008

L’Oreal and Sharks?

Shark-Based Emollients Being Removed from Skincare Products- That's the great news coming from one of the worlds top skin care companies this week.

Turns out for the past 30 years or so many of these companies have been quietly harvesting millions of shark livers for the raw product Squalene.

This gooey
shark moisturizer penetrates the skin quickly, making perfect for womens skin care products. Unfortunately, once the women of the world found out they were rubbing dead sharks on their bodies a mini riot broke out.

L’Oreal announced this week that it is moving towards getting this ingredient from plants in an effort to help save the ecosystem and save some deep sea sharks whose existence is threatened. Squalene can be found in olives and wheat germ.

Score one for the good guys, the corporate world just saved 10 million sharks from the chopping block.

Now, if we could only get to understand this.

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