As a general rule we do not get involved in hyped media surrounding shark attacks, unless they are industry driven.
Today a well researched and thoughtful response to the recent shark attack media hype in South Africa caught our attention.
Save our Sea Foundation have taken an ongoing leadership role in many issues surrounding sharks and conservation.
Today's Op Ed was one more example of industry leadership with a nice blend of pro shark pro conservation messaging. Kudos.
"Hollywood catapulted the great white shark into the world’s consciousness in 1975 when Steven Spielberg’s JAWS hit the big screen. Previously confined to an obscure world below the ocean’s waves, the box-office hit created a monster with a lust for wanton killing in the terrified minds of its audiences. As shark-attack hysteria gripped the world a great white shark killing frenzy ensued. Population numbers plummeted and an apex predator with a history 200 million years older than the first dinosaur started swimming towards the land of the dodo."