As word comes in of the worst natural disaster to hit Japan in it's entire history, 400,000 homes washed away, refineries on fire, and a nuclear power station on the brink at Fukushima Daiichi, it's time to reach out to Japan.
Every once in a while we are all called upon to rise above partisan agendas and be - human. That statement is directed at the conservation community, whose online network, media, and boots on the ground could really help Japan right now.
Let's see who's got what it takes.
Our best wishes for Japanese people, you can donate to the Red Cross this week to help the folks on the ground.