Fortunately when occasional shark attacks occur in Southern California there's a few solid voices out there with ready quotes for the media.
This week was no exception and the quotes given were without the typical "re-branding effort" of top order predators that we are beginning to see in the conservation space.
Sharks are sharks, occasionally they attack things and sometimes those things happen to have a human element to them.
Sharks are not misunderstood, they are not soft and cuddly, and they are toothy.
Accepting the basic tenants of sharks does not make them less viable for conservation, but it does allow people to make "informed decisions" about where they should be when sharks are present.
More from RTSea Blog here.